Zenless Zone Zero – Not Merch Program Pitch
I developed a full pitch presentation to showcase how our Not Merch program could elevate licensed merchandise into a cohesive, brand-worthy collection. This project was presented to the video game brand Zenless Zone Zero, to showcase the scope of what our team could do for them.
I created all the visual artwork using official ZZZ assets, and hand-sketched the overall presentation layout to ensure the storytelling felt intentional and on-brand. In addition, I designed all brand collateral and executed every Photoshop mockup featured in the presentation.
Although I left the company shortly after this project, this pitch served as a strong example of how the Not Merch program could be applied to gaming IP—transforming standard licensed merch into a unique, immersive brand experience.
