For TrvlnSwim, a new brand inspired by traveling to beachside destinations, I developed a complete brand identity that captures their carefree, coastal aesthetic. I created a logo suite, color palette, and visual identity system, along with collateral such as labeling, hangtags, and packaging elements. The result is a cohesive brand package that is ready to be applied across websites, social media, and future marketing initiatives, giving TrvlnSwim a strong foundation for launch and growth.